Story
A personal narrative with a lesson. Great for building trust and voice.
Listicle
Numbered takeaways. High skim-value; performs well on mobile.
Contrarian
Challenges a widely-held belief. Drives comments and debate.
Framework
A named model or step-by-step. Shareable and quotable.
Case study
Problem → action → result. Ideal for consultants and B2B.
Question
One sharp question that invites the audience to weigh in.
More in Writing posts
Using the hook rewriter
The first 210 characters decide whether anyone reads the rest.
Setting up your voice profile
Teach the AI to sound like you, not like AI.
How the hashtag suggester works
3–5 relevant hashtags per post, in the mix LinkedIn's algorithm rewards.
Creating PDF carousels
Generate multi-slide LinkedIn document carousels from a topic.